With more than 75 years serving the farmers of Mid Canterbury, the Drummond & Etheridge name is synonymous with quality agricultural machinery sales, parts and service.

The company is the North Canterbury and Mid Canterbury franchisee for John Deere and has repeatedly been awarded Australasian John Deere Managers’ Club Awards for its sales, service and marketing strategies.

Drummond and Etheridge appreciates that it’s a privilege to represent one of the most respected names in agriculture worldwide. The company’s $7m John Deere showroom in Ashburton reflects the team’s pride in, and commitment to, the brand. There are plans to upgrade the North Canterbury site to a similar standard in the medium term.